Zrii down but not done
Following its large executive and distributor drop-out many people questioned the life-span of the crippled zrii. Looking at their web traffic shows the demise but also shows some hope.
Sure they have lost quite a bit of traffic, and overall are severely down in their number of unique visitors but statistics still show a large gain of hits up til September of last year. They lost quite a bit of their recaptured interest during the fall/winter months but interest/activity across the board tends to wane during that timeline.
The truth is they took a huge hit. The executive team walked and the majority formed LifeVantage. A huge number of distributors walked at the same time. Explanations have varied amongst different individuals but most seem to indicate an inability to develop a successful business opportunity with Farley holding the reins. This is no doubt overly simplified but despite the catastrophic effect there is still hope. Farley, although near impossible to deal with can generate excitement and capitol. Their product still carries the chopra seal of approval and they still have a reasonable compensation plan and effective marketing materials. I’m not saying “expect a rebound” nor would i vote for them into the sweet sixteen of my bracket but despite numerous claims to the opposite they still have some wobbly legs to stand on.
